Political Onboarding Questionnaire

The more we Understand you, the better we can help tell your story

Please fill out this questionnaire to the best of your ability. Thanks!

* Indicates required field

Name *

First

Last

Email *

Phone Number *

Website *

Facebook URL *

Twitter Handle *

Instagram Handle *

Have any other social channels? If so, what are they? *

What are your top digital goals? *

What are your biggest digital struggles? *

What makes you unique? *

In your opinion, what has been the most successful posts/content/campaigns you have used to date via social media? Why do you think it/they did so well? *

What issues are most important to you? *

Are there any issues where your stance is "a little complicated" and we should avoid? *

How would you define your brand in 3 words (or short phrases)? *

Which candidates/elected officials do you look to for inspiration (specifically related to their online program)? Please be as specific as possible about who and why. *

Are there any non-political companies, organizations or people you love (specifically related to their online program)? Please be as specific as possible about who and why. *

Which publications do you read? Answers can range from Washington Post and NY Times to "my neighbor's blog about redistricting". Please provide names and links as needed. *

Are there any publications we should avoid using (we'll of course never use garbage like Breitbart or InfoWars, but are there any less obvious publications or sources you'd prefer to avoid)? *

Who/what are the villains in your story? This could include elected officials, opponents, issues like right to work laws, etc. *

How funny do you want your program to be? *

How snarky? *

How aggressive? *

Does your campaign utilize any hashtags? If so, what are they? *

If you could have any celebrity as your spokesperson (living or deceased, modern or historical, real or fictional), who would it be and why? (You can pick more than one.) *

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